A unique and vibrant gastro-brasserie lies at the heart of sketch. Conceived by Turner Prize winning artist Martin Creed and exemplary of the logical and welcoming systems that recur throughout his work, the floor, walls and furniture take the form of artworks inspired by the boundaries of art and functionality.
The imaginative menu devised by French Master Chef Pierre Gagnaire, award-winning wines and fabulous service will ensure a magical dining experience.Light Tape® Illuminated Jeep Billboard
Aultman Hospital Billboard
When it was decided that as part of a multimedia advertising campaign that involved newspapers, radio, OOH and online advertising, a large billboard sign would be used to stress the leadership position in cardiac care in its market area, the Aultman Heart Center, at the Aultman Hospital in northeast Ohio, which does more than 600 open-heart surgeries annually, asked its agency, Innis Maggiore (Canton, OH), in association with NYC-based Metromedia Technologies (MMT), to create an advertising campaign that would really do it justice.
The original concept for the billboard was that an illuminated graphic, would pulse across the top of the extension to simulate the screen of a hospital's EKG machine. Constraints from the Ohio Dept. of Transportation mandated production of a static, illuminated image of the heartbeat instead of using neon or another, traditional light source. It was at this point that (MMT) suggested using LightTape®, an electroluminescent technology (EL). EL technology utilizes a flat, almost paper-thin lamp that emits a bright light in a wide colour array.
The 14 X 48-ft. base and the 4-ft.-high, sculpted vinyl extensions were "painted" using a proprietary "Core" technology. This process applies automotive-grade, acrylic paint, as opposed to standard, inkjet based toners, via a proprietary drum technology. The process produces a wider color gamut and minimizes fading to protect the graphic for years.
Once the vinyl extension was painted, pockets for the Light Tape© lamps were constructed on the reverse side. To allow the light to emerge, a 2-in. channel was removed, by hand, from the 7.3-oz. grey vinyl in the shape of the EKG line. Clear, matte, 19-pt., scrimless, marine, window vinyl with a matte coating was then welded in place with a Fiab RF welder along the EKG line, and blank white vinyl was added on the back to form the actual pocket. Roughly 60 ft. of Light Tape was used.
Electro-LuminX® Lighting Corp. Chester, VA, built and installed the EL lamps. Each horizontal and angular light segment was constructed as individual lamps that would be wired together to complete the full circuit. Once the lamps were inserted into the pockets, and the circuits were tested, the vinyl was carefully rolled and delivered to CBS Columbus for installation, which Sign Experts (Powell, OH) helped complete.
The vinyl extension, which was kept as one, long, continuous piece to accommodate the electronic circuits, complicated the installation process. A normal extension would have involved hoisting six, individual, 4 x 8-ft. plywood sections, with the vinyl pre-mounted on each piece. In this case, the plywood sections were measured, cut and installed prior to mounting any vinyl. The vinyl extension served as the template for cutting the EKG shape.
A large wooden spool was constructed, upon which the vinyl was rolled. The spool was then hoisted via a turnbuckle, which allowed the installers to unroll the portion of the extension required. The plywood on the billboard structure was pasted in sections, and the vinyl was adhered, using squeegees and rollers to eliminate the wrinkles. The wires from the EL lamps were fed through pre-drilled holes in the plywood.
Electrical contractor OD Miller Electric Co. (Louisville, OH) ran the conduit, mounted the electrical boxes and transformers for the lamps, and completed the wiring and timing of the lamps. The EL lamps come with a power transformer that allows the lamp luminance to be adjusted.
CBS, MMT and OD Miller worked together to fine-tune the luminance levels and reduce the brightness of the front spotlights to insure the maximum visibility of the Light Tape product. As with any light source, another, brighter light source that competes with it reduces the luminance. To minimize the effect of the spotlights directed on the sign, OD Miller installed partial shields on the spots to reduce the amount of light that hit the extension.
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Light Tape UK Limited Email News Letter
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November 2011 |
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Light Tape® International Installations Light Tape® Nike Event by Gallagher Designs USA Light Tape® was used to add the finishing lighting touches both above, in 1” wide and below on the plinth in 6”wide on the Nike products display stands shown in the pictures above and directly below. I’m sure you will agree that the effect proves more eye catching than the other displays featured at the trade event. The Light Tape adds a touch of finesse that is both in keeping with the clean, masculine, no nonsense Nike product arrangement on the stand whilst not overpowering the display.
Light Tape Home Theatre Lighting by Finite Solutions Leeds UK Light Tape® was fitted at a relatively low level in a home cinema room, offering a dual purpose solution by providing added interest to the room design with the simple, yet effective use of light decoratively, whilst also providing a low cost visual aide that provides a non-invasive, non-glare source of edge lighting that can help prevent tripping while walking in the room in low light levels. Petrol Station Canopy Light Tape® Austria Once again Light Tape has put the finishing touch to a Petrol Station Canopy in Austria. Fitted with 1” wide in Extreme Rich Red colour, using the Snap-N-Light system, Light Tape® provides an outstanding alternative to Neon and Cold Cathode that is easy to fit, more economical to run and looks just great! Shush FM Nightclub LumaGrip stair lighting Light Tape UK When light is needed on a stair case usually the only source to be found is either on the ceiling or on the wall. Reasonable I guess, that’s where normally is. But, tripping happens mostly because the steps themselves can be thrown in to shadow by the very people walking up and down them. The solution….. LumaGrip. LumaGrip, shown here at the Shush FM Nightclub is fitted on to the tread of the stair in a standard stair nosing, Illuminated by Light Tape®, LumaGrip provides light that can be seen clearly from both the top and bottom of the stairs without glare and has an anti-slip surface for added safety, complying with Health and Safety regulations. Light Tape Edge Lit AcrylicLight Tape® Innovations USA Light Tape® can also be used to provide the light source on an Edge Lit Acrylic sign. Once fitted the effect is stunning with the lit design appearing to float within its acrylic frame. This offers a chic alternative to the usual Neon 1950’s style of lit signage.
2” Light Tape in Restaurant step edges USA Light Tape® is often used to provide a “different” kind of interior decoration. In the restaurant shown above, the 2” Light Tape® used is also fulfilling a practical function by highlighting the front edges of the steps leading from the main dining room to an elevated area. This not only addresses a possible trip hazard, but effectively adds an additional decorative element too. And, the beauty of using Light Tape® is that the running costs prove to be much less than that of other decorative lighting. Light Tape® bar under lighting What a fantastic effect! 1” natural blue Light Tape was fitted beneath the counter of the bar providing under lighting that creates a stunning effect, creating a stylish atmosphere with a fun element.
Light Tape® Snap-N-Light Balcony Lighting Light Tape® Greece Add a simple line of light around the upper and lower edges of the balcony areas, as seen on these apartments, to add instant interest and definition. You can create the” sky scraper” effect and bring design ideas to life whilst producing an effect that is not over stated proving that less is defiantly more. Micro Branding Light Tape® Singapore Promote your company/product/brand or service easily and with a dash of panache using Micro Branding. 2” Light Tape is used to back light a printed clear vinyl. The two products are fed into a casing that is fixed around the top edge of a “poser “table. The information displayed can then be shown lit on steady or flash setting and is powered using a rechargeable long life battery. This offers an alternative, ideal solution for promotional stands and events. Get your message across and noticed with the Light Tape Micro Branding effect. Light Tape Infinity Mirrors Light Tape® Greece Not just a mirror, these are almost pieces of art. The infinity mirrors featured here have Light Tape® integrated into their design which has transformed them in to eye catching, design features using light in a new and exciting way that will create an instant ice breaker at any gathering. Truly unusual and visually stunning. Kitchen Plinth Lighting Plinth lighting in the kitchen is fast becoming as popular as under wall unit lighting and it’s easy to see why. Using just ½” wide Light Tape® the light reflects off the floor of the room producing a truly unusual and visually stunning addition, to the more traditional wall and ceiling lighting. Kitchen Mood Lighting Now this is what I call different! What a truly spectacular effect. Warm and cosy yet very, very modern with a futuristic mix of the Light Tape® above and below the cupboards. Light Tape® Bar Edge Lighting Light Tape ® South Africa Light Tape® is used here to add a touch of light to the inner edge of a bar counter using 1” natural blue tape. The general effect fits right in with the fun, design of this ultra modern bar, complimenting the design with a final flourish of lit colour that matches the recessed design at the back of the bar perfectly. Celldwelller Klayton Light Tape® And finally: Light Tape® provides the perfect lighting effect here when used to highlight the drum kit and frame the set for up and coming artist Calldweller Klayton. The lighting effect creates a very atmospheric stage setting that has great appeal. What is Light Tape®? |
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Light Tape® uses less than one twentieth of the power and is half the price of Neon and Cold Cathode display lighting, it is flexible, easier to install and maintain, reduces light pollution, produces no waste heat or infrared light and is fully recyclable, uses No Gas, No Glass and No Mercury. Light Tape® is the longest and brightest electroluminescent lamp in the world. It can be supplied in a range of colours and widths, in lengths up to 100m. Driven by specially devised power supplies, it can be used in flashing or steady state modes in indoor or outdoor applications. The design is safe with no mercury, no glass to break or gas to escape and it’s highly energy efficient too. In application, it is easy to install, requiring virtually no maintenance compared to alternative lighting technologies. |
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About Light Tape UK Limited
Based in Barnsley, South Yorkshire Light Tape UK Limited is the exclusive distributor for Electro-LuminX® products in the UK and Ireland. (more)
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Visit out website for more information about Light Tape® and its wide range of uses: www.lighttape.co.uk
For further information please contact: Mike Hardcastle, Managing Director,
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Light Tape UK Limited: 7 Meadowfield Drive, Hoyland, Barnsley, South Yorkshire, S74 0QE
Phone Light Tape UK: +44 (0)8456 170 697 Email Light Tape UK: info@lighttape.co.uk
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